Fri, 20 May 2022 13:30:39 +0000

At its first in-person awards programme since before the pandemic, the Marketing Institute held the All Ireland Marketing Awards last night as over 800 marketing professionals gathered to honour the 99 shortlisted finalists across 20 categories. This year’s All Ireland Marketing Champion award went to Mary Lambkin of UCD Business School while the Marketing Team […] The post Irish Distillers Win Marketing Team of the Year at AIM Awards 2022 appeared first on AdWorld.ie.

Fri, 20 May 2022 13:29:39 +0000

IAPI has announced that, following a recent board meeting, Abi Moran has been appointed as Vice President, having served on the IAPI Board since her election in 2019. Moran is CEO of Folk Wunderman Thompson. In her 20+ year career in brand strategy and advertising, Abi has led iconic brands, including those she currently works […] The post Abi Moran Appointed Vice-President of IAPI appeared first on AdWorld.ie.

Fri, 20 May 2022 13:28:09 +0000

Shaping up for an outdoor Summer: James Byrne, marketing manager PML Group with this week’s Out \ Look on Out of Home. Pubs and restaurants are set to get the green light for outdoor seating on the street this summer. According to Independent.ie, the Government is to extend a temporary law allowing customers to drink […] The post Shaping up for an Outdoor Summer appeared first on AdWorld.ie.

Fri, 20 May 2022 13:26:16 +0000

You’d imagine, as someone who judges work daily, that finding a number of campaigns that “I wish that I had made” would be easy. So why am I feeling the peculiar pressure of a blank page? Maybe it’s because there are so many campaigns that I love. I’ve spent the guts of two decades poring […] The post Wish I’d Done That: Rory Hamilton ECD Boys+Girls appeared first on AdWorld.ie.

Fri, 20 May 2022 13:25:49 +0000

The latest Volkswagen campaign created by BBDO Dublin has been shortlisted for a D&AD Award. BBDO Dublin is the only Irish agency to make this year’s shortlist. According to Shane O’Brien, executive creative director,  BBDO Dublin:  “The standard at D&AD is notoriously high, so I’m hugely proud of the whole team in BBDO and delighted […] The post BBDO Dublin Shortlisted for D&AD Award for Volkswagen Campaign appeared first on AdWorld.ie.

Fri, 20 May 2022 13:24:33 +0000

Havas Media won the coveted Grand Prix at the annual TAMIs, the TV planning awards which were held this week. The media agency won the award for its work with Hyundai Ireland and picked up €100,000 worth of TV airtime for its efforts. Other winners on the day included Core Sponsorship, RTE, Carat, Mediacom, Advantage […] The post Havas Media Wins the Grand Prix at the TAMIs appeared first on AdWorld.ie.

Fri, 20 May 2022 13:20:52 +0000

Oliver Ireland has rolled out a new brand identity for Incentives and Meetings, part of Visit Malta. The new brand identity is being launched this month to support and develop the substantial meetings, incentives, conferences and exhibitions (MICE) business opportunities that the island nation has developed in recent years.  Having undertaken considerable research within the […] The post Oliver Rolls Out New Brand Identity for Incentives and Meetings Malta appeared first on AdWorld.ie.

Fri, 20 May 2022 13:08:53 +0000

The Irish Times has been selected, along with seven European publishers to participate in the Google News Initiative Subscriptions Academy 2022. Google, the International News Media Association (INMA), and FT Strategies last month launched the third edition of the Google News Initiative (GNI) Subscriptions Academy for Europe (previously Subscriptions Lab), an ambitious and intensive eight-month […] The post Irish Times to Take Part in Google-Backed Digital Subscriptions Academy appeared first on AdWorld.ie.

Fri, 20 May 2022 13:04:17 +0000

With over nearly 3bn gamers around the world, a number which is growing all the time, the Marketing Society of Ireland and Thinkhouse hosted an event for marketers this week featuring 26 year old Twitch Star Gee Nelly and a panel of leading marketers with experience in gaming strategies. Called “Game On” the event also […] The post Thinkhouse and The Marketing Society Event Outlines Brand Opportunities in Gaming appeared first on AdWorld.ie.

Fri, 20 May 2022 12:29:47 +0000

Three Irish agencies – The Public House, In the Company of Huskies & Publicis Dublin – were awarded special merits at The One Show which took place in New York this week. The Public House picked up its merit for the work the agency did with FBD and its sponsorship of Team Ireland in the […] The post The Public House, Huskies & Publicis Receive Merits at The One Show appeared first on AdWorld.ie.